Creative Trends 2020
One of the largest and most highly coveted projects at Shutterstock, creative trends takes annual search data from the site and is utilized to predict and plot design trends.
As lead designer this year once more, I was involved even earlier in the process of development, where I provided guidance on the strategy and execution of the project. I worked closely with the copywriters, curator, video editor, project managers and developers to create a more robust and excitingly interactive experience, compared to the high bar set from last year.
It was my desire to challenge myself and focus on the very best product - stemming from the creation of different layouts, e.g. slideshow modules for a distinct scrolling experience. My involvement also included incorporating even more interactive effects, music, videos, graphics and typography inside the anticipated infographic.
To see the fully interactive report:
2020 Creative Trends Report
DELIVERABLES
interactive infographic, static images, email
ROLE
Art Director + Design Lead
TEAM
Creative Director: Flo Lau
Motion Designer: Jac Castillo
Video Editor: Alex Bodin
Copywriters: Eleanor Innis, Adrian Cordero
